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Did you know...
Creatives for Outdoor advertising have to take into account that the viewer is moving most of the time.
The exposure to a given message varies depending on the speed at which the viewer is traveling. It can be as short as 4 or 5 seconds.
The message must then be easy to read graphically as well as by its caption, or slogan.
 
Outdoor



Horizontal Board
 
The Horizontal Board makes a huge impact when you want to reach a large number of consumers. With an average per-billboard circulation that is greater than the competing products in Quebec and Ontario*, Astral Media Outdoor Horizontal Posters guarantee a major impact at efficient rates.
 
*Source COMB 2008